Ike Perlmutter holds the reins of superheroes at Marvel

     
Aug. 23, 2012 
2nd Blog

     Ike Perlmutter, the CEO of Marvel Entertainment, became one of the largest Shareholders in Walt Disney when Disney had purchased the comic book publisher in the year 2009. "The Avengers" was Disney's biggest hit of the year. It brought in $1.5 billion in worldwide box office revenues. "Thor" and "Captain America: The First Avenger," together brought in more than $800 million globally. This is important, because all these movies interests me and I thought they were all well written, with excitement plus suspense. "Iron Man 3" is eventually starting in May. It is followed by the new sequels to "Thor," "Captain America," and "The Avengers, which is also going to be a very big hit worldwide. The impact of this article on me as a student is that these all have incredible characters and compelling stories which people can connect to. Most people can actually relate to it as well. My question is, how did they come up with so many different kinds of superheroes? What was going through their head when they came up with these great ideas and movies?